What are the opportunities from digitally
Our client wished to explore opportunities for an FMCG player in
the digitally connected space.
Our client asked:
The client recognised that there is a significant trend towards
digitally connected consumer products and wanted to explore
opportunities to play and win in the space. It also wished to establish
an ecosystem in the space as this was an area outside their core
The project story:
We used case studies to demonstrate how others play successfully
in the digital space and used this insight to explore the different
business models which delivered success. Key players in the space
were also interviewed – including technology developers and
venture investors - to seek their views on what drives and constrains
Results: deliverables and outcomes
Key components of successful revenue models were identified
and, combined with insights from the study, assisted the client in
developing its strategy in the digital space.
Potential partners were also evaluated, and the top priority partners
engaged with the client forming their digital ecosystem.
Several focused projects have since progressed
Our consultants, scientists and engineers redefine what’s possible and help R&D groups across the medical, industrial, consumer and food and beverage sectors achieve commercial return from their opportunities.
We have completed over 10,000 projects for start-ups and global market leaders alike, from understanding the market & technology landscape through to developing and delivering complex products.