Our client, a leading multinational, had identified ingredients that
convey health benefits as a key innovation opportunity.
To be responsive to this business growth opportunity, the client was
looking for food ingredients and technologies that enable consumer
health benefit to support the positioning of its nutritional products. It
also wanted to identify technology solutions and providers that could be
partners in this innovation initiative.
We reviewed published human clinical trials to identify ingredients that
were shown to have a positive impact on the priority health areas. A
small number of ingredients were shortlisted for a more in-depth review
of the quantity and quality of scientific evidence supporting their health
Recommendations were provided on the most promising ingredients
for the client’s new-product development plans.
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