Consumer products consulting
Sagentia Innovations consumer products consulting helps the world’s leading consumer companies navigate the future and solve their most business-critical technology challenges.
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Consumer product development and innovation
The needs of consumers are ever-changing, with drivers such as sustainability, personalization and digital transformation presenting immense opportunities for brands willing to address these in their innovation strategy and embrace the new technologies that will enable market change.
Our industry experts can analyse markets and develop new connected products, or take the end of life products and redesign to meet the new demands of today's connected consumers. From product development, operating models, to fully developing consumer products and consumer goods.
Fundamental to many consumer trends is the need to better understand what’s happening in our bodies, our homes, and our changing environments. The result is increasing demand for smarter products that deliver better outcomes and a richer, more personalised experience, achieved through the ability to analyse our behaviour, and shape our rituals.
We help our clients bring their physical and digital world together, to increase market share, brand loyalty and ultimately deliver a more valuable consumer experience
The consumer healthcare market is rapidly shifting towards more holistic, personalised, and natural solutions. Combined with an acceleration of digital adoption, this has created opportunities to place consumers at the centre of their own healthcare ecosystem.
Leading brands come to us to help navigate this complex environment, gaining consumer trust and competitive advantage through substantiated offerings and viable engagement models.
Personal care and beauty
Personal care and beauty brands are at the forefront of new business models for product personalisation, direct-to-consumer experiences. We work with brands leading the innovation in this sector our industry expertise is helping them to solve their most business-critical technology challenges from product consulting, advising on applications for new formulation, to fully Digital + Device + Chemistry developments.
Home and hygiene
In a world where the changing attitudes to hygiene is driving technology and market innovation, many global consumer goods companies are relying on our expertise in understanding the human experience, commercial value propositions and formulation.
We help them answer their most challenging technology questions from surface coatings to in-home air purification to novel dispensing systems.
Duncan Smith, Managing Partner - Consumer explains how trustworthiness will be a major trend in consumer products as brands compete to serve increasingly informed customers.
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