Insights archive

Step by step: ensuring your instructions are as intuitive as your medical device

Products with a low number of user steps are often perceived as user-friendly, efficient, and easy-to-use. However, if...
Consumer Medical 07 February, 2024

Creating a framework for effective manufacturing innovation

Innovating around the manufacture of food and beverage products is hard. Process complexity, health and safety...

Innovation trends for 2024: consumer packaged good

What’s in store for consumer packaged goods (CPG) innovation in 2024? Biosciences will undoubtedly play a pivotal...

Harnessing powerful data and AI for the FMCG and agricultural sectors

The FMCG and agriculture sectors must contend with a myriad of supply chain risks, most of which are...

Minimum Lovable Product – Using empathy to make your products fly

Investing in a minimum lovable product can enable a more seamless transition from early adopters to the mainstream...

Home hygiene: navigating natural ingredients

As competition heats up in the green cleaning space, use of natural ingredients is increasing. However, ‘natural’...

It’s time to get pragmatic about plastics in packaging

Single-mindedly backing one packaging material (e.g. paper) over another (e.g. plastic) in the name of environmental...

A design framework for sustainable, commercially-sound consumer packaged goods

Improving the environmental sustainability of formulated consumer packaged goods (CPG) is complex. It requires analysis...
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